...here’s an interesting statistic for you book readers. It has been reported that Amazon tested the sales of four different books they sold in the typical printed version AND in “ebook” form. In February 2009, the test sample indicated ebook sales were 10% that of the printed versions. In May 2009, ebook sales were 35% of the printed versions. Most recently, October 2009, ebook sales amounted to 48%. An ebook growth trend from 1 in 10 book sales to just less than one half of all book sales in a period less than 10 months. Ebook sales present day only account for about 5% of all total book sales. Ebook sales have experienced 100 percent growth the last two years. What will it be in five years?
Bottom line...any author not looking at the ebook marketing channel may not be selling all the books they could. Let’s not forget abooks (audio) and of course there will still be “some” pbooks (printed), around, at least until the bookstores run out of money (Amazon probably takes about half the market of pbooks sold now...so it won’t be long).
What drives ebook sales? Price...plain and simple. Most ebooks are $9.99 (Amazon for Kindle) and now (Kindle for PC). The industry says Amazon is losing money because of the high costs from publishers. That will change too. How long before authors cut deals directly etailers like Amazon, B&N, Borders and others coming on board everyday, like Smashwords. Not only can you get many books from these sources for a buck ninety-nine, you can get some “free.”
Take a look at the sales of iphones, Blackberry’s, Droid’s, etc., and the many app’s created for them. It’s phenomenal! There are plenty of people reading ebooks with these devices...more than with the Amazon Kindle, or the recent addition the new B&N “Nook” ereader (with the ebook sharing feature). The publishing industry is changing rapidly. Are you ready? And...yes my book Character Happens! will have an ebook edition...how could it not.
Here’s a few links to further your knowledge:
http://jakonrath.blogspot.com/ (a thriller writer who also writes on “writing”)
Kindle for PC (to get free software from Amazon to download books to your PC)
http://www.smashwords.com/ (ebook publisher and etailer, take a look)
Saturday, November 21, 2009
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What are "The 5 Most Important--But Fleeting Virtures?"
Honesty, Integrity, Courage, Compassion and Humility.
.....this is a portion of the "introduction" or prologue to the book (not yet completed)...email with your comments.
The books title; Character Happens! The 5 Most Important—But Fleeting Virtues, describes my belief these five important virtues (Honesty, Integrity, Courage, Compassion, Humility), are sporadic in use and diminishing in personal character. The books message is in recognizing this “fleeting” nature and from that reinstitute a more virtuous choice in your decision making.
The paradox of the two words; Character Happens, with another two words: “S### Happens”* (decorum prevents use of actual word) is not without merit. My belief is that observed human character is much like, well...s###! This kind of observation can be disconcerting at times. So confusing that society can hardly make the distinction between the two words and there obvious different meaning. Individuals make virtuous and un-virtuous choices/decisions for innumerable reasons, both consciously and without deep thought. If we postulate; can an individual make a 'more' virtuous choice in life’s decisions should they want to do so? Answer—perhaps. How does one 'reinstitute a more virtuous choice' into their personal makeup...making the response more automatic? Answer—practice. With a concerted effort at 'practice' I believe...an individual might just develop a more 'repetitive' decent response...much like grooving a golf swing.
I love golf. I think the game is like no other. The five stories that make up Character Happens! have a golf storyline. Some readers may not be able to relate to the game of golf or its vernacular or for that matter, why people...a large number of people...love golf. Too bad! You should try it sometime...because it’s more than a game...it can be a life experience. The golf course environment alone is enough to put most people at ease.
Golf is a game played by the individual as opposed to being a member of a team, like baseball. Baseball has umpires who enforce the rules of the game. In golf you are the umpire. Because of this unique method of enforcing the games rules—golf is a “hotbed” for testing the players character...their honesty, their integrity, their courage and sometimes their compassion. And, because all golfers started from knowing nothing about the game; like how to swing, how to putt or chip... they also learn of humility. Now doesn’t it make perfect sense that a book about character would juxtaposition a storyline with the game of golf? Anyway, I thought so.
There are five stories, one for each virtue. The book has six main characters that make up a group of what I call 'golf buddies.' The storyteller, Spencer Madison, in reality is me. Well, somewhat like me...as I have a better golf game than Spencer. The five others vary in age, gender, education, religious beliefs and definitely personality. The 'binder' of the group or what brings them together; golf.
The reader will hopefully discover in their own lives a similar incident with one of the story’s in Character Happens! If not, that’s okay too...as the stories are earnest while humorous, carefree yet compelling. And, I believe each chapter or story makes a 'point' in this wonderful, wacky, dynamic world in the 21st century.
The stories are fictional as are the characters. Names, personalities or incidents are fictional and in no way resemble or refer to a living person. I’ve used paraphrasing of many authors’ ideas and concepts and have referenced them in a special section. Because of these references and the specific genre where the book is to be found, it’s categorized as a non-fictional, personal development book.
.....this is a portion of the "introduction" or prologue to the book (not yet completed)...email with your comments.
The books title; Character Happens! The 5 Most Important—But Fleeting Virtues, describes my belief these five important virtues (Honesty, Integrity, Courage, Compassion, Humility), are sporadic in use and diminishing in personal character. The books message is in recognizing this “fleeting” nature and from that reinstitute a more virtuous choice in your decision making.
The paradox of the two words; Character Happens, with another two words: “S### Happens”* (decorum prevents use of actual word) is not without merit. My belief is that observed human character is much like, well...s###! This kind of observation can be disconcerting at times. So confusing that society can hardly make the distinction between the two words and there obvious different meaning. Individuals make virtuous and un-virtuous choices/decisions for innumerable reasons, both consciously and without deep thought. If we postulate; can an individual make a 'more' virtuous choice in life’s decisions should they want to do so? Answer—perhaps. How does one 'reinstitute a more virtuous choice' into their personal makeup...making the response more automatic? Answer—practice. With a concerted effort at 'practice' I believe...an individual might just develop a more 'repetitive' decent response...much like grooving a golf swing.
I love golf. I think the game is like no other. The five stories that make up Character Happens! have a golf storyline. Some readers may not be able to relate to the game of golf or its vernacular or for that matter, why people...a large number of people...love golf. Too bad! You should try it sometime...because it’s more than a game...it can be a life experience. The golf course environment alone is enough to put most people at ease.
Golf is a game played by the individual as opposed to being a member of a team, like baseball. Baseball has umpires who enforce the rules of the game. In golf you are the umpire. Because of this unique method of enforcing the games rules—golf is a “hotbed” for testing the players character...their honesty, their integrity, their courage and sometimes their compassion. And, because all golfers started from knowing nothing about the game; like how to swing, how to putt or chip... they also learn of humility. Now doesn’t it make perfect sense that a book about character would juxtaposition a storyline with the game of golf? Anyway, I thought so.
There are five stories, one for each virtue. The book has six main characters that make up a group of what I call 'golf buddies.' The storyteller, Spencer Madison, in reality is me. Well, somewhat like me...as I have a better golf game than Spencer. The five others vary in age, gender, education, religious beliefs and definitely personality. The 'binder' of the group or what brings them together; golf.
The reader will hopefully discover in their own lives a similar incident with one of the story’s in Character Happens! If not, that’s okay too...as the stories are earnest while humorous, carefree yet compelling. And, I believe each chapter or story makes a 'point' in this wonderful, wacky, dynamic world in the 21st century.
The stories are fictional as are the characters. Names, personalities or incidents are fictional and in no way resemble or refer to a living person. I’ve used paraphrasing of many authors’ ideas and concepts and have referenced them in a special section. Because of these references and the specific genre where the book is to be found, it’s categorized as a non-fictional, personal development book.
*...sorry for the language but this word best describes the thought I want to convey. In Forrest Gump the term was used to describe situations that happen to all people for no particular reason.
Wow! Thanks Garry for the updated stats. I guess this was really inevitable. I like to think of myself as a person who can adapt to change pretty well. I think that ebooks and their venues are very convenient and like you said - affordable - I like that the use of them cuts down on paper and I also think they must be great for the busy traveler or camper(who wants to lug around books when you're on the go?)But....there is still this part of me that loves to curl up with a real printed book. This especially goes for children's books. I can't imagine a toddler curling up with a tiny kindle reading a picture book that normally would feature an 11"X19" spread. But if that is the future.....I guess I'll have to adapt to that too.
ReplyDeleteVery interesting post. I've been browsing through the kindle titles but haven't downloaded anything yet. Can't wait to try it.
ReplyDeleteHi Garry,
ReplyDeleteTimely post! Kindle has been huge and with B&N recently releasing the 'Nook,' we are definitely seeing a shift.
I agree with Susan though about kid's books. Illustrations are such a key part to them, and so far I don't think any of the e-readers have that function.
I see a lot of similarities to the music industry. iPods revolutionized how we can listen to music, but we still have CDs and even vinyl in some places. I don't think those things will ever totally go away. Just like print books.
We'll see! Great post and stats, Garry. Thanks!